Effective Date: 04.09.2025

This Privacy Policy explains how BITLANE LTD (“Company”, “we”, “us”, or “our”) collects, uses, and protects your personal information when you use our website pay4keys.com (the “Website”) and purchase digital game keys (“Products”).

1. Company Information

  • Company name: BITLANE LTD

  • Company number: 16677119

  • Registered address: 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX

2. Information We Collect

When you use our Website, we may collect the following types of information:

  • Personal Information: name, email address, billing details, and payment information required to complete your order.

  • Account Information: login credentials (if account registration is available).

  • Technical Data: IP address, browser type, operating system, and cookies for security and analytics.

  • Transaction Data: details of your purchases, payment confirmations, and refund requests.

3. How We Use Your Information

We use your information for the following purposes:

  • To process and deliver your orders.

  • To provide customer support and respond to your inquiries.

  • To improve our Website, services, and user experience.

  • To detect, prevent, and address fraud or illegal activities.

  • To comply with applicable legal obligations.

4. Sharing Your Information

We do not sell or rent your personal information. However, we may share your data with:

  • Payment processors and financial institutions to complete transactions.

  • Service providers that help us operate the Website (e.g., hosting, analytics).

  • Authorities if required by law, regulation, or court order.

5. Cookies and Tracking Technologies

Our Website uses cookies to:

  • Ensure functionality of the Website.

  • Analyze usage trends.

  • Enhance user experience.

You may disable cookies through your browser settings, but some features of the Website may not function properly.

6. Data Retention

We retain your personal information only as long as necessary:

  • To provide our services.

  • To comply with legal and tax obligations.

  • To resolve disputes and enforce agreements.

7. Data Security

We implement reasonable technical and organizational measures to protect your information against unauthorized access, loss, or misuse.

8. Your Rights (UK & EU Users)

Under applicable data protection laws (including GDPR), you have the right to:

  • Access, correct, or delete your personal data.

  • Restrict or object to processing of your data.

  • Request data portability.

  • Withdraw consent at any time.

To exercise these rights, please contact us at hi@pay4keys.com.

9. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated “Effective Date”.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, you can contact us at: hi@pay4keys.com